The Anambra State Government has issued out order that any Presidential and Senatorial candidates intending to deploy campaign materials and conduct outdoor campaign activities ahead of the 2027 general elections in the state would pay permit of N50million and N20million respectively.
Penpushing reports the order was announced by the Anambra State Signage and Advertisement Agency, explaining that under the new guidelines, presidential candidates are expected to pay N50 million for outdoor campaign permits, while senatorial candidates will pay N20 million.
The Assistant General Manager of the Anambra State Signage and Advertisement Agency, Chika Ngobili made the declaration at a press conference at the agency’s headquarters on Friday, explaining that the briefing was necessary to inform political parties and candidates about the out-of-home promotions and visual campaign guidelines for the forthcoming elections.
Penpushing further reports that he added that House of Representatives candidates will pay N5 million, House of Assembly N1.5 million, local government chairmanship candidates N2.5 million, while councillorship candidates will pay N100,000 before they can commence outdoor campaigns in the state.
“The permits cover the deployment of campaign materials and activities including posters, public address systems, branded vehicles, banners, fliers, buntings, T-shirts, caps, street storms, campaign booths, rallies, and other related promotional materials within approved locations across the relevant electoral areas in the state’, he stated.
“The guidelines were issued in line with the regulatory framework governing political campaign activities in Anambra State and ahead of the official lifting of the ban on campaigns by the Independent National Electoral Commission’.
“The agency is formally informing political parties, candidates, advertising practitioners, media organisations, and the general public about the Out-of-Home Promotions and Visual Campaign Guidelines for the 2027 general elections in Anambra State.”
Penpushing also reports that Ngobili explained that the agency is legally empowered to issue permits and licences for the construction and deployment of signage and advertisements, ensure environmental aesthetics, protect public infrastructure, and collect revenues on behalf of the state government.
The agency said the permit system was introduced to ensure orderliness, prevent visual pollution, protect public infrastructure, maintain professional standards, guarantee fairness and equal access to advertising spaces, and ensure proper coordination of campaign-related outdoor activities across the state.
Penpushing reports that he said all campaign materials intended for outdoor display by political parties, candidates, support groups, advertising agencies, and practitioners must first be vetted and approved by the Advertising Regulatory Council of Nigeria before deployment, and warned political actors against destroying or defacing opponents’ campaign materials.
“We hereby formally notify all political parties and candidates participating in the 2027 general elections in Anambra State of the mandatory requirement to obtain campaign permits from ANSAA before commencing campaign activities involving out-of-home visual promotions, rallies, branded materials, public address systems, and other outdoor promotional activities.
“We appeal to all political parties, candidates, their supporters, and members of the public to be considerate of other users of advertising and visual promotion spaces across the state and refrain from destroying, removing, or defacing campaign materials belonging to opponents.
FOOTNOTE: You want to share story with us? You want to advertise with us? You need publicity for product, or service, or event? Contact us on WhatsApp +2348073463653 or email penpushing@yahoo.com
